Yearly Archives: 2022

Our Thinking.

From hands-on optimization strategies to growth tips, here are a few resources to help your digital marketing teams work smarter.

Categories.

Search.

Email marketing : pourquoi et comment mettre en place des scénarios d'automation !

Email marketing

Email marketing: why and how to set up automation scenarios!

21 December 2022

How much weight should we give to the persona in 2022?

Content

How much weight should we give to the persona in 2023?

23 November 2022

Travel

Growing Trends In Travel for 2023

7 November 2022

What is performance marketing, and what are the best paid channels?

PPC

What is performance marketing, and what are the best paid channels?

25 October 2022

Why it is essential to set up multiple landing pages for your marketing campaigns

Content

Why it is essential to set up multiple landing pages for your marketing campaigns

21 September 2022

Maîtrisez vos dépenses PPC en automatisant le contrôle et la gestion de vos budgets de campagne

Google Ads

Control runaway budgets – not the other way around – by pacing your PPC budgets automatically

24 August 2022

Travel

Post-COVID International Travel Recovery

1 August 2022

Google’s bid automation strategies, and why you need to pay twice as much attention!

Search Advertising

Google’s bid automation strategies, and why you need to pay twice as much attention!

20 July 2022

Search Advertising

Why it is important to include a brand campaign in Google Search ads

17 May 2022